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Mamba Mentality

Client:

Uncivilized

Project:

A collaborative, limited edition art and apparel collection honoring the life and legacy of Kobe Bryant.

Mamba Mentality

GPS teamed up with our friends at Uncivilized to create a collection honoring the legacy of Kobe Bryant. Together, we created 20 unique shirts to honor Kobe’s 20 seasons of greatness in the NBA, as well as 5 hand-printed and hand-painted wood panels to commemorate each of his 5 NBA championships.

Tribute to the Black Mamba

The process for the shirts and panels was additive, building up layers and techniques throughout production. Every single unique piece was painted and printed by hand over the course of a few months, each being remixed with subtle design variations.

“Everything negative—pressure, challenges—is all an opportunity for me to rise.” — Kobe Bryant

“Dance beautifully in the box that you’re comfortable in. My box was to be extremely ambitious within the sport of basketball. Your box is different than mine, everybody has their own. It’s your job to try to perfect it and make it as beautiful of a canvas as you can make it. And if you have done that, you’ve lived a successful life. You have lived with Mamba Mentality.” — Kobe Bryant

Precision takes practice.

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