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Home Staging Gals

Industry:

Real Estate

Client:

A charming pair of gals that create stand out spaces.

Services:

Visual Identity, Art Direction

Home Staging Gals

Longtime friends and owners of their own individual design companies, Ann Cox and Michael Morabito, joined forces to fill a void in the Tampa staging market. Home Staging Gals brings a dynamic, personal touch to every staging job and they needed a visual identity that matched their unique vision and aesthetic. With decades of design experience, the gals knew they wanted a contemporary look with a touch of whimsy. Enter, Benny Black. The bubbly font laid the foundation for the brand. Both elegant and lively, the anatomy of the typeface lends itself to a variety of repeat patterns, invoking the textures of interior design elements such as wallpaper and upholstery. The color palette also mimics a sense of whimsy– it’s playful yet elegant, making it perfect for transitioning from modern to eclectic spaces.

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